Ali joined Primus in 2020 and is based in the Atlanta office. He focuses on the firm’s investment activities in both marketing services and vertical software. Prior to joining Primus, Ali spent two years at SunTrust Robinson Humphrey, an investment bank based in Atlanta, GA where he was focused on sell-side and buy-side M&A transactions in financial technology, healthcare, and industrials. Prior to SunTrust, he worked for Fulcrum Equity Partners, a private equity firm based in Atlanta, GA where he was actively involved in sourcing and investing in healthcare services and financial technology companies. Ali earned a BBA magna cum laude in Finance and Management Information Systems from the University of Georgia.