Primus Capital Announces Major Growth Investment in Trilliant Health

Cleveland, OH & Atlanta, GA — November 18, 2019 — Primus Capital (Primus), announced that it has made a major growth investment in Trilliant Health (Trilliant).  Based in Nashville, TN, Trilliant is an analytics company that empowers healthcare providers to create and execute data-driven strategies to maximize revenue and market share growth. The investment by Primus will accelerate Trilliant’s rapid rise as the preferred revenue growth solution used by hospitals and healthcare providers.

“Trilliant Health is transforming the way healthcare systems approach growth.” said Phil Molner, Managing Partner of Primus. “By applying advanced analytics to comprehensive claims data and consumer data, Trilliant provides tremendous value to its clients by offering a unique set of solutions to grow profitable revenue. We are excited to partner with the team to build upon their successes to date.”

“We could not have found a better partner than Primus,” said Hal Andrews, President & CEO of Trilliant Health. “In the current environment of rising expenses, relentless reimbursement cuts, and growing competition, healthcare providers need proactive strategies to find the most efficient and effective solutions for growth more than ever. Our analytic insights make Trilliant the ideal growth partner for health systems and other healthcare providers. Having the support of Primus allows us to accelerate our product development to deliver additional value to our existing customers and expand our customer roster.”

Trilliant will use the funding to continue building its data science and technology teams to enhance the capabilities of its analytics platform. The Trilliant Analytics Platform uses advanced data science methodologies to combine claims data, household data, and user-generated data from digital marketing campaigns to support healthcare systems around strategy, consumer loyalty, site selection, M&A, payer negotiations, physician alignment, and marketing. Today, the company works with over 70 healthcare systems across the nation to build and execute on their growth strategies.

Primus joins existing investors who also participated in the recapitalization, including Providence Ventures, Martin Ventures, Noro-Moseley Partners, and Nashville Capital Network.

About Trilliant Health

Trilliant Health is an analytics and data science company that empowers intelligent patient acquisition. By synthesizing all-payer claims, household, and patient-generated data, Trilliant Health provides a comprehensive view into market dynamics that enables healthcare providers to find the most efficient and effective solutions for growth in their markets.  For more information, please visit trillianthealth.com.

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